LOSOKI 品牌升级

LOSOKI是一个瑞士医研科技洗护品牌，本次项目是我们为LOSOKI洗护产品线的包装迭代升级。基于初代纯白药感瓶身版本，重新完成品牌 Logo 重塑与整套视觉体系更新。延续品牌医药洗护、头皮护理的专业调性，升级版本更换浅蓝作为瓶身底色，采用像素点阵几何图形作为专属视觉符号；新版字体 Logo 强化识别力量感，信息层级重新梳理，英文功效说明、容量标识、十字医疗符号有序排布。在保留原有医研洗护的专业气质之上，强化现代科技感，弱化传统药妆的冰冷印象；泵头色彩同步迭代，整体外观更具记忆点，适配海外线上线下零售陈列，完成品牌视觉从初代版本到新一代产品形象的蜕变。 LOSOKI, a Swiss medical‑tech hair‑care brand, received a full packaging iteration for its product line. Redesigned logo and updated visual system evolved from the original white medical‑style bottle. Featuring light‑blue bottle body, exclusive pixel‑dot graphic motifs and powerful new typographic logo. It preserves professional medical‑research attributes yet introduces modern tech aesthetics. With refined layout for product copy, capacity marks and medical symbols plus revamped pump head, the new packaging fits online‑offline overseas retail scenarios and completes the brand’s new‑generation visual transformation.